Columbia Sportswear Company

Fundamentals6.0
Price Action4.0
News Sentiment6.0
AI Rating
5.0

Key Drivers

  • Liquidity strength
  • Cash flow risk
  • Moderate valuation

AI
AI Summary

5.0

COLM is no longer just a steady apparel compounder; the investment case now hinges on whether Q1's earnings beat and guidance upside can translate into sustained free-cash-flow recovery, because weak cash conversion, inventory exposure, and fading price momentum make the stock a hold-until-proven turnaround with upside only if cash flow normalizes and shares reclaim the mid-64s.

CashFlow‍
ExecutionRisk
Momentum‍

Price Chart

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Financial Metrics

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Revenue (TTM)
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Net Income (TTM)
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EPS (Q)
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MCAP

Deep Analysis

Research tool. Not personalized advice.

Fundamental Analysis

6.0

Key Financial Insights:

  • Liquidity strength
  • Cash flow risk
  • Moderate valuation

COLM looks financially stable with strong liquidity, manageable leverage, and steady margins, but the sharp drop to negative quarterly cash flow and only mid-single-digit profitability limit near-term upside.

balanced
cashflow

Price Behavior

4.0
Research tool. Not personalized advice. Technical analysis is for informational purposes only.

Key Price Behavior Insights:

  • Lower highs
  • Support bounce
  • Overhead resistance

COLM's last month trend is slightly negative, with lower highs and lower lows signaling weakening momentum, though a bounce from the low $62 support zone suggests near-term buyers are still defending the stock.

caution
rangebound
Support Level: $61.64-$61.82
Resistance Level: $64.50-$65.00

Clear bounce from the 2026-06-29 low with follow-through into 2026-07-01 after the late-June drop

Sentiment & News

6.0

Key News Insights:

  • Valuation Support
  • Wellness Demand
  • SOREL Leadership

COLM is attracting sustained positive attention across valuation, apparel, and wellness-themed screens, while Columbia Sportswear also made a leadership move at SOREL.

COLM
SOREL

Overall, the news is mildly positive for COLM, reinforcing thematic investor interest and signaling continued brand-level management action