Harley-Davidson, Inc.

Fundamentals6.0
Price Action4.0
News Sentiment5.0
AI Rating
5.0

Key Drivers

  • Strong Cash Flow
  • Improving Leverage
  • Weaker Liquidity

AI
AI Summary

5.0

HOG is an income-supported turnaround—not a growth recovery—where strong free cash flow, debt reduction, and raised guidance support the dividend, but investors should wait for sustained revenue and margin stabilization (and a reclaim of $27.4–$27.7) before underwriting a durable rebound.

CashFlow
DemandRisk
Turnaround‍

Price Chart

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Financial Metrics

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Revenue (TTM)
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Net Income (TTM)
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EPS (Q)
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MCAP

Deep Analysis

Research tool. Not personalized advice.

Fundamental Analysis

6.0

Key Financial Insights:

  • •Strong Cash Flow
  • •Improving Leverage
  • •Weaker Liquidity

HOG's strong cash flow, declining leverage, and well-covered dividend support financial resilience, but weaker recent margins, lower liquidity, and richer valuation warrant caution.

CashFlow
Valuation

Price Behavior

4.0
Research tool. Not personalized advice. Technical analysis is for informational purposes only.

Key Price Behavior Insights:

  • •Lower highs
  • •Failed rebound
  • •Weak momentum

HOG is bearish over the last month, with $25.80–$26.00 support at risk unless price reclaims $26.50–$26.80 resistance.

Bearish
SupportWatch
Support Level: $25.80–$26.00
Resistance Level: $26.50–$26.80

Brief rebound to $27.68 quickly reversed

Sentiment & News

5.0

Key News Insights:

  • •Earnings Momentum
  • •Mixed Holdings
  • •Privacy Investigation

Harley-Davidson shows solid investor momentum and shareholder returns, but mixed institutional moves and privacy-risk scrutiny warrant caution.

HarleyDavidson
InvestorCaution

HOG's outlook remains constructive, though recent risks could temper near-term upside