Planet Fitness, Inc.

Fundamentals5.0
Price Action5.0
News Sentiment3.0
AI Rating
4.0

Key Drivers

  • Strong margins
  • Heavy leverage
  • Weak cash conversion

AI
AI Summary

4.0

PLNT has shifted from a straightforward membership-growth compounder to a prove-it story where the stock likely stays capped until it restores member momentum, resumes pricing power, and proves it can service its $3B debt load without further guidance cuts or credibility damage.

ExecutionRisk
Leverage
CashFlow‍

Price Chart

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Financial Metrics

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Revenue (TTM)
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Net Income (TTM)
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EPS (Q)
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MCAP

Deep Analysis

Research tool. Not personalized advice.

Fundamental Analysis

5.0

Key Financial Insights:

  • Strong margins
  • Heavy leverage
  • Weak cash conversion

PLNT has strong margins and cash-generation potential, but its heavy leverage, negative equity, and only modestly attractive valuation make it a quality business with meaningful balance-sheet risk.

cashflow
leverage

Price Behavior

5.0
Research tool. Not personalized advice. Technical analysis is for informational purposes only.

Key Price Behavior Insights:

  • Support Holding
  • Failed Breakout
  • Rebound Test

PLNT is stabilizing after a sharp selloff, but the rebound is still unconfirmed and must clear $51.2–$51.3 before the bearish pressure eases.

stabilizing
bearish
Support Level: $48.0–$48.3
Resistance Level: $51.2–$51.3, then $55.9–$56.6

Sharp reversal after peaking at $56.59, showing failed breakout momentum

Sentiment & News

3.0

Key News Insights:

  • Lead-plaintiff deadline
  • Growth guidance dispute
  • Pricing rollout pause

Planet Fitness remains under a litigation overhang as multiple class-action notices ahead of the Sept. 14 lead-plaintiff deadline center on alleged misstatements about marketing effectiveness, membership growth, Black Card pricing, and guidance.

litigation
classaction

The news flow is likely to keep pressure on sentiment by keeping investors focused on legal risk and disclosure questions rather than near-term operating momentum