Sturm, Ruger & Company, Inc.

Fundamentals7.0
Price Action6.0
News Sentiment7.0
AI Rating
6.0

Key Drivers

  • Low leverage
  • Strong FCF
  • High valuation

AI
AI Summary

6.0

Ruger is no longer just a defensive cash-generator—it's an operational-turnaround story whose intrinsic value now hinges on successful Hebron capacity ramp, Anderson integration, SKU rationalization and demonstrable margin recovery rather than a cyclical rebound. Investors should watch sequential quarter-over-quarter margin inflection, meaningful reductions in inventory/receivables, and integration throughput milestones as the decisive proof points because current valuation prices in successful execution and failure would meaningfully impair returns.

Turnaround
ExecutionRisk
WorkingCapital‍

Price Chart

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Financial Metrics

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Revenue (TTM)
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Net Income (TTM)
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EPS (Q)
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MCAP

Deep Analysis

Research tool. Not personalized advice.

Fundamental Analysis

7.0

Key Financial Insights:

  • Low leverage
  • Strong FCF
  • High valuation

RGR combines very low leverage, strong liquidity and healthy free cash flow with thin net margins, high operating costs and an elevated valuation that justify caution.

liquidity
valuation

Price Behavior

6.0
Research tool. Not personalized advice. Technical analysis is for informational purposes only.

Key Price Behavior Insights:

  • Mild upward
  • Neutral momentum
  • Tight range

Price shows a mild uptrend over the last month (avg ~$38.08) with the 2026-03-20 close at $38.98, momentum neutral-to-positive (RSI mid-50s), resistance near $39.2–$39.5 from recent highs and support around $36.3–$37.5 with modest volatility limiting near-term directional conviction.

Bullish
Range
Support Level: $36.3–$37.5
Resistance Level: $39.2–$39.5

Modest volatility with higher intraperiod highs on 2026-03-16 and 2026-03-19 indicating nearby upside interest

Sentiment & News

7.0

Key News Insights:

  • Sales uptick
  • Proxy battle
  • Exploration progress

Sturm, Ruger shows modest sales growth and strategic/board changes amid a proxy fight and positive analyst outlook, while separate Rio Grande Resources advances early-stage exploration at Winston.

RGR

Governance conflict and operational moves at Sturm, Ruger drive near-term share volatility and upside potential if integration and board changes proceed, while Rio Grande's survey keeps it in early-stage speculative territory